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How to record, qualify and move international buyers from first contact to purchase order, with or without dedicated software.
Export CRM and Lead Management
Export lead management is the work between a buyer's first signal of interest and their first purchase order. This guide sets out a system for it that works in a spreadsheet and scales to a team.
Export CRM and Lead Management
An export deal passes through the same handful of stages whether you sell dates to Malaysia or olive oil to Canada. Defining those stages, and what it takes to leave each one, makes the whole sales process easier to manage.
Export CRM and Lead Management
A buyer CRM is only as good as the decisions made before the first record goes in. Here is how to design one for international buyers, whether you keep it in a spreadsheet or in software.
Export CRM and Lead Management
When a buyer is lost after a trade show, there is not always a clear no. They may simply stop hearing from you, or hear the wrong thing at the wrong time. These are the common ways exporters lose them, and what to do instead.
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